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Wading through the onslaught of online life science marketing content, it can be hard for a scientist or healthcare professional to find genuinely useful posts to guide their purchase decisions. This is where the value of a third-party recommendation can come into play.
Our team of scientific writers are adept at interviewing our clients’ customers; we’re able to tease out those ‘I can’t believe they actually said that’ sentences and then use that content across a whole range of different marketing materials that we can deploy across various marketing channels, digitally and in print.
If you have half a dozen or so happy customers and you’d like to roll out a customer champion programme, come and talk to us.
CPHI Europe 2026 in Milan certainly didn't disappoint! Annabel and I headed to the host city for two days of networking, reconnecting with familiar faces and meeting prospective clients from across the sector.
Exhibitions are a valuable opportunity for life sciences companies to meet customers, launch products, strengthen relationships and generate new leads.
An exhibition is one of the best opportunities in the calendar to build lasting thought leadership, positioning your subject matter experts – not just your products – as voices the industry turns to and listens to.
Too many white papers fail to capture attention, let alone drive meaningful engagement, but the problem isn't usually the quality of the science – it's how the white paper is conceived, written, structured and promoted.