Blogs

The kdm communications office is just a stone’s throw from the historic city of Cambridge, and many of us are fortunate to call this area home. The university city has long been a hub for innovation, research and entrepreneurship, making it the perfect environment where scientific and technology companies can thrive. But what can a

Artificial intelligence (AI) is revolutionising industries at lightning speed, and life sciences marketing is no exception. In a recent webinar hosted by SAMPS (Sales and Marketing Professionals in Science), our very own Managing Director, Annabel Sedgwick, moderated an insightful presentation on how AI can enhance marketing strategies in the life sciences sector. The session, led

Here at kdm communications, we like to ensure we’re privy to what’s happening in the sectors our clients reside in, with our finger on the button and ready to launch into whatever project comes our way. In 2024, our knowledge of the nutraceuticals market has taken a huge leap forward, owing to the number of

The life sciences industry is constantly evolving, driven by ongoing research and technological advances, and the same is true of scientific marketing – a sector that’s always pushing the envelope to find new and exciting ways to effectively identify, engage with and nurture leads. Of course, there are a multitude of lead generation tactics available