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Heading up the scientific writing team at kdm communications certainly keeps me on my toes. I’m not sure how healthy it is to be thinking of clients as I count cats (no, not sheep!) while trying to drop off to sleep at night. And should I really be considering case studies as I brush my sheep in the morning (teeth even – it’s clearly getting to me…).
Well, it pretty much comes with the territory. We’re lucky enough to be talking to the great and good of science every day, and so often whatever they tell us is fascinating stuff, so little wonder that I sometimes can’t get it out of my head.
The great news is that chocolate is there to save my sanity (although some of my colleagues might protest!) and fuel my imagination to write through the day. If you’d like to cloud my thoughts further, please feel free to get in touch. Just remember the Galaxy.
The semiconductor industry operates at the cutting edge of technology, driving innovation across sectors ranging from consumer electronics and industrial automation to automotive systems and artificial intelligence. Yet, when it comes to marketing, many semiconductor companies still rely on outdated approaches: product datasheets, trade show booths and relationships built over decades. These traditional tactics still
Annabel Sedgwick Conferences are where the life sciences community comes together. They’re where breakthrough research gets presented, partnerships are forged, and your brand can make a lasting impression. But even the best scientific programme won’t fill seats if nobody knows about it. Marketing a life sciences conference requires more than just sending out
